what we've done
client
Vaska Inc.
project
Website design | Content strategy and development
To develop a consumer website that introduced this Berkeley-based start up and its line of environmentally friendly laundry products, we first defined the company’s core brand attributes, target audiences, and desired messages. We then crafted the copy for the site, employing a distinctive voice and tone to express the brand and appeal to target audiences. Clear and engaging, the copy mirrors the site’s clean, fresh visual design.
The site went live in August 2009, in time to support the company’s expansion to retail locations nationwide, including Whole Foods and Sam’s Club stores.
design by TransitStudio
